Ah, the end of the year, when the "best and worst" lists are upon us. From the Wall Street Journal comes the "Best and Worst Ads of 2008." Here's one of the worst (and I happen to agree it was bad, as it was just plain too oblique):
Odd Couple
Client: Microsoft Corp.
Agency: Crispin Porter + Bogusky
Content: Microsoft shelled out about $10 million for pitchman Jerry Seinfeld and paired him with Bill Gates for a massive Windows ad campaign. In one spot, the pair shopped for shoes; in another, they bunked with a family.
Feedback: The much-anticipated ads were largely panned by viewers and ad experts. A Microsoft spokesman says, "The only thing worse than being talked about is not being talked about. We're thrilled."
Get the entire article here.
Have a best or worst local or national ad you'd like to nominate? The comments section is open.
No comments:
Post a Comment