From Meetings.net:
Forty percent of exhibitors use online social media to promote their exhibits, according to a new study by the Center for Exhibition Industry Research.
Personal social networks, such as Facebook and LinkedIn, are the most popular online tools among exhibitors. Roughly 41 percent of survey respondents say they use these networks for promotional purposes, while 36 percent use videos, and 34 percent use blogs, according to the paper, entitled “Effective Methods of Visitor Promotion, Part II: Exhibitors.” The use of these three tools is expected to rise in the next three years, especially the use of blogs. In three years, 44 percent of the 218 exhibitor respondents anticipate using blogs to promote exhibits.
Approximately 26 percent of respondents use virtual events, while 23 percent use microblogs, like Twitter. These percentages are anticipated to rise to 31 percent and 30 percent, respectively, in three years.
Read more here.
I guess it goes without saying that nobody could Tweet about it.From CNN:An attack on the social networking site Twitter shut the site down for about two hours on Thursday morning, causing headaches in the online community and glitches in other Web sites like Facebook.
In an e-mail to CNN.com, Twitter co-founder Biz Stone said the site was hit with a "denial of service attack," or an attempt to shut the site down by overwhelming it with traffic.
"There's no indication that this attack is related to any previous activities. We are currently the target of a denial of service attack," Stone said in the e-mail.
"Attacks such as this are malicious efforts orchestrated to disrupt and make unavailable services such as online banks, credit card payment gateways, and in this case, Twitter for intended customers or users. We are defending against this attack now and will continue to update our status blog as we defend and later investigate."
Twitter's site went down around 9:30 a.m. ET on Thursday. A message posted on Twitter's status blog said the site was active again by 11:30 a.m., but that the site remained under attack.
"We are continuing to defend against and recover from this attack," the message says.
