Kansas City Scores PR Coup with GMA

From the Kansas City Convention and Visitors Association:
Nov. 11, 2008

Good Morning America to spotlight Kansas City's holiday traditions

Thanks to a partnership between the KCCVA and Hallmark Cards, Kansas City will be one of three holiday windows featured in Good Morning America’s Times Square Studios in New York City. GMA selected Kansas City, Atlanta, and Denver for the ground level studio windows for the show's annual Holiday Window Series. The windows will bring viewers—and people who visit in person—a fun and festive look at holiday traditions in the various cities represented.

The KC window will be unveiled live on Dec. 3 to more than 4.3 million viewers nationwide, and will become a backdrop for the show until Dec. 31. The double-sided display will also be seen by the millions of people that pass through Times Square during the holidays.

"The national exposure from this opportunity will be priceless. And, we couldn't think of a better partner than Hallmark Cards to introduce KC to millions of potential visitors this holiday season," said KCCVA President Rick Hughes.

The CVA partnered with Hallmark Cards to build Kansas City's elaborate display, complete with moving parts and lights, to showcase the city to the nation. Scott Butterfield, trend consultant and Hallmark employee for 20 years, used Hallmark's Keepsake Ornaments for inspiration as he incorporated iconic Kansas City scenes to build the window.

GMA started the Holiday Window Series last year with windows showcasing New York City, Chicago and Dallas. Stay tuned for more information about the Dec. 3 unveiling in the coming weeks.

Learn more about the GMA Holiday Windows by clicking here.

Watch KMBC's video about the window design.

Read the story in the Kansas City Star.


photo copyright 2008, A. Greenwood

Tooting Our Own Horn...and Yours

The Kansas City Business Journal did a fantastic piece on the Bernays Sauce parent company, EventPros, Inc.

Just goes to show you what a good public relations pro can do for your business--no matter what the size. If your story is compelling and you pitch it right, good things can happen!

Here's an excerpt, followed by a link to the complete story.

When you listen to the clients of EventPros Inc. talk about the company’s owners, it’s easy to envision the two men as something straight from DC Comics, the letter S emblazoned on their chest, faster than a speeding bullet and always able to save the day.

Example one: Setup was complete for KCRiverFest in the summer when a microburst hit the evening before the event. Half of the tents were destroyed, the stage lighting was blown off, and debris littered the park. The day of the event, the two men and their team were up before dawn and set everything back up in five hours, in time to open that afternoon.

Example two: The HNTB Cos. 2002 holiday party was in danger after parting ways with another event planner just two weeks before the event. The day of the party, EventPros showed up unexpectedly and unannounced, spent two hours with the group and saved the party.

“They were wonderful. They were our heroes,” said Amy Rempel, an executive assistant for Scott Smith, CEO of HNTB.

Read the rest of the story here.

Contact us today to discuss your public relations and special event needs.

Who knows? Maybe someday soon the media will publish something about your company to toot about!